When you are pricing your product or service, there is a lot to consider. You know to include your cost, labor, and a profit margin. It’s easy to forget to factor in things like taxes and shipping costs. And what about value? What about market costs?
Take the time to examine your pricing strategy and learn from others. Our Product Pricing Considerations infographic is a great place to start!
“Price is what you pay. Value is what you get.” – Warren Buffett
Looking at the big picture when you are pricing your product should help you create a solid strategy and hopefully a successful business.
If we look at pricing holistically, we’ll create a more solid business. -Jochen Zeitz
This is the goal, after all, to look at product pricing holistically, create a solid business, and begin with a strong foundation.
Our Product Pricing Considerations infographic is based on an article by Bridget Weston Pollack, a contributing author to the SBA.gov. There are other great articles on SBA.gov to introduce you to product pricing.